Opinion DNA

Discover what makes your friendship tick

The Opinion DNA Friends Report compares you and a friend across 48 dimensions — revealing where you click, where you'll playfully butt heads, and the quirks that make your friendship uniquely yours. Free and fun to share.

12 Personality elements24 Values elements12 Meta-Thinking elements

The best friendships are the ones where you genuinely get each other, and the ones where your differences make things more interesting. The Friends Report puts both into sharp focus. It's a warm, honest look at the two minds in the room — what you share, where you diverge, and the conversations that only you two could have.

What the Friends Report reveals

Where you click

The dimensions where your profiles naturally align — shared values, similar thinking styles, overlapping interests. The foundations of why the friendship works.

Where you'll butt heads

The genuine differences, framed lightheartedly. Not as problems, but as the texture that makes your friendship interesting over years instead of months.

Conversation starters

Thought-provoking questions tied to your actual score gaps. The kind of prompts that lead to the conversations you only have with the people who really know you.

The friend you need

What each of you uniquely brings to the friendship — the specific traits that make the other person a better version of themselves.

Dimensions that shape friendships

All 48 dimensions are compared. These tend to show up most in how friendships feel day-to-day:

OpennessExtraversionAgreeablenessHumor StyleBenevolenceUniversalismLoyaltyCareStimulationSelf-DirectionNeed for CognitionIntellectual Humility

How it works

  1. 1

    Both friends take the assessment

    179 questions each, 10-15 minutes. Take it independently — honest, uninfluenced answers make the comparison meaningful.

  2. 2

    Invite your friend

    Send an invite from your dashboard. When both of you confirm the Friends Report, it generates instantly — no payment required.

  3. 3

    Read and share your Friends Report

    A warm, insightful look at your friendship dynamic across all 48 dimensions, with conversation starters designed specifically for the two of you.

See what makes your friendship uniquely yours

Each friend takes the Personal Assessment ($47 each). Then unlock the Friends Comparison Report — free — from your dashboard.

Start My Assessment — $47

One-time purchase. Lifetime access. Friends Report always free.

Frequently asked questions

Is the Friends Report really free?

Yes. Each person still takes their own Personal Assessment ($47), but the Friends Comparison Report itself is completely free. It's our way of making Opinion DNA something you want to share.

How is this different from the Couples or Co-Founders Reports?

The 48-dimension assessment is the same, but the framing is different. The Friends Report is lighter, warmer, and more fun — focused on where you click, where you'll playfully butt heads, and conversation starters that only work for your specific pair of scores.

Can I do this with multiple friends?

Yes. Once you've taken your assessment, you can generate a free Friends Report with any friend who also takes theirs. Each pairing gets its own unique report.

Do both of us need to agree to generate the report?

Yes. Both people must select the Friends Report before it generates. This keeps your results private and ensures no one's personal data is used without their consent.

What does the Friends Report reveal?

Your friendship profile, where your personalities naturally click, where you'll lovingly butt heads, conversation starters tied to your actual score gaps, and what each of you uniquely brings to the friendship.